One Fremont Street is where the colorful entertainment and gambling history first began in Las Vegas.  On this site in 1906, the Hotel Nevada opened to gamblers and a year later received the first phone number (#1) in Las Vegas.    The hotel also had the name Sal Sagev (Las Vegas spelled backwards) from the 1930s until 1955 when the more famous name Golden Gate Hotel and Casino took its place in the lights of downtown.   The hotel/casino playfully boasts "What Happens In Vegas...Started Here."

The Golden Gate Casino was an old haunt of Frank Sinatra and the rest of the "Rat Pack", but it is most famous for introducing the Shrimp Cocktail to Las Vegas, if not the world.   Served in sundae glasses and sold for a nominal $2.99 price, the Shrimp Cocktail is as much a draw to Fremont Street as the blackjack tables.

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A Las Vegas headliner for decades, Welsh singer Tom Jones croons the virtues of Diet Dr Pepper.

http://youtu.be/3VMZg5tTG24